Creativity and Quality: A New Era for Brazilian Wine
Wineries. How many truly surprise you? Located in Flores da Cunha, Rio Grande do Sul, Vinícola Bebber represents the union between family tradition in the wine sector and the innovative spirit of a new generation of entrepreneurs. Founded by young visionaries, the winery’s mission is to transform the perception of wine in Brazil, offering whimsical products that reflect creativity and contemporaneity with a sophisticated, modern, and trendy aesthetic.
Challenge and Solution
Vinícola Bebber’s primary mission was to stand out in a traditional market by presenting itself as a unique option aligned with global industry trends. To achieve this goal, the winery needed to effectively communicate its unique identity, which combines tradition and innovation, even without owning its own vineyards. Through a creative and contemporary approach, the brand identity emphasizes care and cultural fusion, combining different design elements into an impactful and minimalist proposal that translates the owners’ passion for doing things differently.